NEW! Pop Charms Collection Launch

Be Charmed by Our Brand-New Concept, Pop Charms

With a brand-new season comes a brand-new and very exciting concept for Ania Haie. Introducing Pop Charms, our first-ever charm collection and a totally new concept for us as a brand. Inspired by wanting to bring you fun, versatile and bold pieces that allow you to truly create unique looks that are entirely yours, Pop Charms is a collection of charms, chains and connectors that encourage you to be your most creative self, piecing together the charms you love with the chains and hoops that you’ll be wearing for years to come. This 59-piece collection features cubic zirconia sparkle, colourful enamel and gemstones, such as malachite, mother of pearl and abalone, making it our most colourful collection to date.


How Does Pop Charms Work?

The concept of Pop Charms gives you the freedom to really create your own looks. Choose the perfect chain to suit your style, from simple and delicate to on-trend and chunky. Next, browse the range of 29 stunning charms and get ready to stack. The chains are crafted with easy-to-adorn fasteners that can be worn simply or embellished with as many charms as you please. Fancy charm earrings? The collection features huggies and hoops alongside 12 beautiful earring charms that can simply slide on to create the perfect drop hoop earring.

Within the collection, you’ll also find individually sold ‘connectors’. These are the perfect extra pieces to both lengthen any chain or add to the fasten to create a drop charm effect on any necklace. This collection is all about creativity and unique styling; the possibilities are endless!


It’s All About Colour

While the collection is crafted in 925 sterling silver and plated with either 14kt gold or shiny rhodium, Pop Charms is really all about the colour. Inspired by the vibrancy of the Pop Art era, discover plenty of playful pops of pink, green, blue, green and red – alongside our simply stunning black and white celestial-inspired charms.

With a little something for every style, you’ll find pieces effortlessly encrusted in rainbow cubic zirconia crystals, deep blue lapis-style stones and pops of rich green malachite-style stones. Complementing the colours of the gemstones, we’ve included slices of vibrant enamel and with exquisite mother of pearl making an appearance in several of the charms, the Pop Charms collection is covering every style from day to night and back again. You’ll find stars, moons, crosses and lightning bolts, as well as classic hearts, discs and tag-inspired pieces to help you create jewellery that speaks perfectly to your personal style.

Get ready to shop the Pop Charms collection at Ania Haie in time for the new season and update your jewellery rotation with some unique pieces that embody your true style. Keep things simple or up the ante by stacking your charms to your heart’s content. We can’t wait to see how you style this new collection, so remember to always tag us in your Instagram pics so that we can post as inspiration to your fellow charm lovers.